3-D, 3-DAY INNOVATION

Here at Debra Holstein and Associates, we are offering a new innovation service:
3-D, 3-DAY INNOVATION.

If you (or your brand) does not have the luxury of utilizing our traditional 3-month innovation projects, we've got something new for you.  We dig deep and explore quickly, in a 3-DIMENSIONAL way to innovate, with new product or branding ideas, as follows:

THE 3 DIMENSIONS:  THE CULTURE, THE CONSUMER, THE BRAND

THE 3-DAYS:  
Day 1) Cultural Leaders, Trends, Alpha Consumers and Clients ideate new ideas    through the lens of cultural dynamics
Day 2) Using brand pillars and objectives, we write fully-dimensionalized concepts based on the previous day's data
Day 3) Explore the concepts with target consumers
Plus a Recommendation Report with trends, rationale and prime prospect dimensions -- all in one week.

Debra Holstein and Associates    www.debraholstein.com    dzh@debraholstein.com
646-673-8600